Bar (Upstairs) RM2 – Session 3

Session 3

The Future of AV Integration in Ireland

Time: 12:00 – 13:00

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Overview:

The future of AV integration in Ireland is rapidly evolving, driven by advancements in technology and the increasing demand for seamless, intelligent systems. From smart meeting rooms and immersive education environments to cutting-edge entertainment systems, the potential for AV technologies to transform how we communicate and collaborate is immense. This session will explore the exciting opportunities and challenges in integrating AV solutions with modern IT infrastructures.

Bar (Upstairs) RM2 – Session 3

Facilitator

Matthew Light

AV Director, Northamber

As the Managing Director of Tempura Communications Ltd, Matthew has been instrumental in its growth and success over the past two decades. Under Matthew’s leadership, Tempura Communications established itself as a trusted partner for businesses seeking innovative AV and UC&C solutions. His strategic vision and commitment to excellence have been key drivers in the company’s development and reputation in the industry.

Panelists

Ian Baugh

Regional Sales Manager UK & Ireland - Analog Way

As the Regional Sales Manager for the UK and Ireland at Analog Way, Ian is responsible for overseeing sales operations, focusing on strengthening relationships with channel partners and customers. His extensive experience in the AV industry equips him with the expertise to support consultants, planners, and end users seeking high-end switching, blending, and scaling presentation solutions.

Simon Hutchinson

Sales Manager, UK & Ireland - Digital Projection

A seasoned industry professional of 20 years, Simon brings a wealth of AV industry experience alongside intimate knowledge of the channel from end user right up to vendor verticals to this key position. With first-hand experience of what matters to Digital Projection’s valued partners, Simon’s role aims to support the team in meeting the needs of clients’ businesses, both in terms of product and service.

Mark Sumner

UC & C Business Manager, Northamber

Mark Sumner serves as the Unified Communications & Collaboration (UC&C) Business Manager at Northamber PLC, playing a pivotal role in managing and expanding Northamber’s UC&C portfolio, which encompasses a range of products and services designed to enhance communication and collaboration within businesses. His responsibilities include overseeing the development and execution of sales strategies, fostering relationships with key vendors and resellers, and ensuring the delivery of tailored solutions that meet the evolving needs of clients.

Cyber Conference Agenda

KeyNote:

The Cyber Arms Race: Winning in a World of AI-Powered Threats
The Cyber Arms Race: Winning in a World of AI-Powered Threats

AI is transforming the cybersecurity landscape at an unprecedented rate, creating new opportunities for both attackers and defenders. If your organisation isn’t adapting, it risks falling behind. This keynote will unpack how AI is shaping the future of cyber threats—and what you must do now to stay one step ahead.

  • Main Conference Room

10:00am- 10:30am

Paul C Dwyer, CEO, Cyber Risk International

AI in Cybersecurity: Friend, Foe, or Both?
AI in Cybersecurity: Friend, Foe, or Both?

AI is a game-changer in cybersecurity, but it’s also a double-edged sword. If attackers are using AI to breach defences, how can defenders stay ahead? This session covers real-world examples of AI in cyberattacks and how organisations can leverage AI responsibly to strengthen their security posture.

  • Main Conference Room

10:40am- 11:55am

Stream Lead: Markus Melin, Founder, NROC

The Evolution and Future of MSSPs
The Evolution and Future of MSSPs

Cybersecurity has shifted from a product to a service. This session explores how Managed Security Service Providers (MSSPs) have transformed traditional cybersecurity approaches into scalable, service-driven models. Learn how organisations can take advantage of these services to mitigate risk and manage threats in real-time.

  • Bar (upstairs)

10:45am- 11:45am

Stream Lead: David McCullough- Chief Commercial Officer, Xsell

Ransomware Reloaded: Navigating the Evolution of Cyber Extortion
Ransomware Reloaded: Navigating the Evolution of Cyber Extortion

Ransomware attacks have evolved far beyond simple encryption. Today’s attackers use tactics like double extortion, where they both encrypt data and threaten to leak it. If your organisation doesn’t have a solid ransomware response plan, you’re a target. This session covers how ransomware is changing and how to stay one step ahead.

  • Downstairs Room 3

10:45am- 11:45am

Stream Lead: To Be Announced

Fixing Human Error: The Weakest Link Is Still the Strongest Threat
Fixing Human Error: The Weakest Link Is Still the Strongest Threat

Human error remains one of the biggest causes of cyber breaches. If your staff aren’t following basic cybersecurity practices, your defences are already compromised. This session covers practical, effective ways to improve cyber hygiene across your organisation - without overwhelming your team with technical jargon.

12:15pm -13:15pm

  • Main Conference Room

Stream Lead: To Be Announced

Supply Chain Security: Your Weakest Link is Their Way In
Supply Chain Security: Your Weakest Link is Their Way In

A practical guide to identifying and fixing vulnerabilities across your supply chain before attackers exploit them. If your vendors aren’t secure, you aren’t either. This session covers real-world tactics to shore up your supply chain defences.

  • Bar (upstairs)

12:00pm -13:00pm

Stream Lead: To Be Announced

Building Cyber Resilience: Empowering People and Technology
Building Cyber Resilience: Empowering People and Technology

Cyber resilience isn’t just about having the right tools - it’s about embedding security into the very fabric of your organisation. Attackers exploit both human error and technical weaknesses, so how do you build defences that cover both? This session goes beyond firewalls and frameworks, focusing on how to develop a culture of security strategy where people and technology work together to withstand, adapt to, and recover from cyber threats. We’ll explore how to upskill teams, foster security-first mindsets, and implement adaptive technologies that keep you ahead of evolving risks. Expect practical insights and actionable steps to make resilience a core part of your organisation’s DNA.

  • Downstairs Room 3

12:00pm -13:00pm​

Stream Lead: Paul Hearns, Business Owner at PJH Consulting

The Compliance Trap: Why Being ‘Secure Enough’ Won’t Cut It in the Era of DORA and NIS2
The Compliance Trap: Why Being ‘Secure Enough’ Won’t Cut It in the Era of DORA and NIS2

Many organisations think meeting regulatory compliance standards is enough to keep them secure. It isn’t. If your focus stops at compliance, you’re leaving gaps attackers can exploit. This session explores how to go beyond regulatory requirements and build a security strategy that protects your organisation from real-world threats.

  • Main Conference Room

14:00pm  - 15:10pm

Stream Lead:Paul C Dwyer, CEO, Cyber Risk International

The Future of AV Integration in Ireland
The Future of AV Integration in Ireland

The future of AV integration in Ireland is rapidly evolving, driven by advancements in technology and the increasing demand for seamless, intelligent systems. From smart meeting rooms and immersive education environments to cutting-edge entertainment systems, the potential for AV technologies to transform how we communicate and collaborate is immense. This session will explore the exciting opportunities and challenges in integrating AV solutions with modern IT infrastructures.

  • Bar (upstairs)

14:00pm  - 15:00pm

Stream Lead: To Be Announced

The Next Phase of Cloud Security: Embedding Zero Trust from Edge to Identity
The Next Phase of Cloud Security: Embedding Zero Trust from Edge to Identity

Cloud environments demand more than patchwork defence - they require security by design. As organisations move into the next phase of cloud adoption, Zero Trust must be embedded throughout the architecture, from the network edge to user identity. This session explores how to implement practical, scalable Zero Trust strategies that secure access, protect data, and align with the way modern infrastructure actually works.

  • Downstairs Room 3

2:00pm -3:00pm​

Stream Lead: Paul Edmonson, Commercial Director, InspiritVision and Director and EMEA-Hub

Closing Panel:

Threat Horizon 2030: Preparing for the Next Wave of Cyber Risks
Threat Horizon 2030: Preparing for the Next Wave of Cyber Risks

Cybersecurity threats are evolving at a faster pace than ever before. If you’re only planning for today’s risks, you’re already behind. This panel discussion will feature industry leaders sharing their predictions for the next decade and offering practical advice on how organisations can build resilience for what’s coming next.

  • Main Conference Room

15.30pm - 16:30pm

Charlie Taylor- Technology and Innovation Editor at Business Post

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